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Digital and international Marketing-Master-4101-english

 

 

  Digital and International Marketing (M.A.) - 2nd semester

Information literacy training within module 4101 "Master Thesis"

 

 

Module code

4101

 

Semester

Summer 2024

 

Course objectives

Library user education program in preparation for the MA thesis: Introduction to the library search portal THMfind, subject-specific databases and the reference management program Citavi.

 

 

Further information and literature

 

Date

 

June 14, 2024, 9:50 a.m. - 2:00 p.m.

 

Room

Online via the software Zoom (the access information are provided via Moodle)

 

Lecturer Maria Bruno

 

Please note

 

Recording images or sound is not permitted

 

 

 

 

Course Contents

 

1

Introduction

 

 

About the university library: library collection and service

 

Research check list

   
2

Finding and assessing resources

 

2.1 

Research preparation

 

2.1.1

Gathering research vocabulary (table 2)

 

2.1.2

 

Resources for research vocabulary

2.1.3

 

Types of publication (What to search for)

 

2.2

 

Criteria for the assessment of academic resources
2.3

Search strategies (How to formulate a query)

 

2.4

Information resources (Where to look)

 

2.4.1

Catalogues, databases, discovery interfaces and scientific search engines

 

2.4.2

Finding databases using DBIS (Datenbankinformationssystem)

 

2.4.3

Examples in Class

 

2.4.3.1

THMfind, the university's library search portal (looking for academic resources within the library catalog and several databases that have been licensed by the university)

 

2.4.3.2

Business Source Premier (via EBSCOhost) as an example for searching within databases

 

2.4.3.3

Statista and Statista international

 

2.4.4

Choose your information resources - step by step

 

2.5

Accessing eBooks, eJournals and databases at home...

 

2.5.1

 

...via VPN (manual and videotutorial)

2.5.2

 

...via Shibboleth (videotutorial)
2.6

Article and book request services (inter-library loan, ...)

   
3

Using and organizing resources

 

3.1

Reference management and knowledge organization with Citavi

 

3.2

 

Video Tutorials 

 

  • Set up a project
  • Collect bibliographic data
  • Organize literature and work with the Citavi Word Add-In
  • Create footnotes and a list of references

 

3.3

 

Citavi and MS Word Stylesheets

 

 

 

bibTutorial: http://bibtutorial.pbworks.com | Stand: 2024/01

Ein Angebot der Hochschulbibliothek der Technischen Hochschule Mittelhessen: https://www.thm.de/bibliothek/lernortplus | rechercheberatung@bib.thm.de | Impressum